Procter & Gamble is one of the world's largest consumer goods companies, selling branded household and personal care products in roughly 180 countries. P&G's portfolio spans laundry detergents (Tide, Ariel, Gain), diapers (Pampers), paper products (Bounty, Charmin), home cleaning (Dawn, Swiffer, Febreze), hair care (Head & Shoulders, Pantene), skin care (Olay, SK-II), oral care (Crest, Oral-B), feminine care (Tampax, Always), grooming (Gillette, Venus), and personal health care (Vicks, Align). P&G sells through mass merchandisers, grocery chains, drug stores, and e-commerce platforms; Walmart accounts for roughly 16% of total sales. P&G's business model relies on selling premium branded products at a margin above cost of goods, with profitability driven by volume, pricing, and productivity savings. A core feature of the model is an innovation-led pricing flywheel: P&G invests in R&D, launches improved products at modest price premiums, and recycles the resulting cash into the next round of innovation. P&G targets roughly $1.5B in annual cost-of-goods savings through manufacturing and supply chain efficiency. P&G organizes its business into Focus Markets (U.S., Canada, Western Europe) and Enterprise Markets (emerging markets), with the former driving the bulk of profitability. P&G returns roughly $15-16B annually to shareholders through dividends and buybacks, and has increased its dividend for 69 consecutive years.