Aegon is an international insurance, retirement, and asset management group headquartered in the Netherlands, with operations primarily in the U.S., UK, and select international markets. The dominant business is Transamerica, Aegon's U.S. subsidiary, which targets middle-income and mass-affluent Americans and small-to-medium-sized businesses. Transamerica's core products include term and universal life insurance, annuities (including RILAs and indexed annuities), defined contribution retirement plan recordkeeping, and workplace employee benefits. Transamerica distributes primarily through World Financial Group, an affiliated network of over 95,000 independent licensed agents. Aegon makes money through insurance premiums and underwriting profit, fees on retirement and savings assets under administration, spread income on fixed annuities and stable value products, and asset management fees. Aegon also holds a ~24% stake in Dutch insurer a.s.r., which generates dividends and buyback proceeds. Aegon AM, the group's asset management arm, manages roughly EUR 325B in AuM across fixed income, equities, multi-asset, and alternatives. Aegon is actively running off legacy capital-intensive blocks — variable annuities, universal life, and long-term care — targeting a reduction in capital employed in these Financial Assets from USD 2.7B to USD 2.2B by end-2027. Aegon's strategy is to increasingly focus on U.S. life insurance and retirement, and the company plans to redomicile to the U.S., rename itself Transamerica, and adopt U.S. GAAP reporting beginning with FY2027. Aegon UK is under strategic review, including a potential sale.
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