Masco makes branded home improvement and building products, selling primarily into the repair and remodel market, which accounts for roughly 90% of sales. The business has two segments. Plumbing Products (~69% of sales) is anchored by Delta, the largest plumbing brand in the U.S., which sells faucets, showerheads, and bath hardware through home centers, e-commerce, and wholesale channels. Delta sits alongside premium and luxury brands including Brizo, Newport Brass, and Hansgrohe, which serve the upper end of the market and are the fastest-growing parts of the portfolio. The Plumbing segment also includes Watkins Wellness, which sells spas, hot tubs, and saunas under brands like Hot Spring and Finnleo. Decorative Architectural Products (~31% of sales) is built around Behr, one of the top paint brands in the U.S., sold exclusively through Home Depot alongside Kilz-branded paints, primers, and stains. About half of Behr's paint sales go to professional painters, a channel where Masco has been gaining share, and half to DIY consumers. Masco's revenue is driven by volume, pricing, and mix — with premium brands and the pro paint channel serving as the primary growth levers. Key input costs include copper, zinc, and acrylic resins. Masco has been actively reducing its China import exposure as a tariff mitigation strategy, cutting China imports by over 60% from their 2018 peak. Capital allocation priorities include dividends, share buybacks, and bolt-on M&A.