Primagrove provides customized IT and smart workspace solutions to small and mid-market businesses in Hong Kong. Through its operating subsidiary, Oceanic, the company develops custom enterprise software, such as project management and enterprise resource planning systems, and designs custom websites. Primagrove also sells smart office hardware, including smart lockers, letter boxes, and silent booths bundled with access management and monitoring software. The company earns revenue from fixed project fees collected upon customer delivery and acceptance, alongside recurring fees from post-launch maintenance contracts. Primagrove relies on third-party subcontractors for software development, technical implementation, and hardware deployment. Because customer turnover is high and the business lacks long-term recurring service contracts, Primagrove depends on winning new projects through business networking and customer referrals. The company's growth strategy centers on cross-selling hardware to software clients, expanding its maintenance revenue base, and expanding into Southeast Asia.