Tongda International Group is a small membership-based e-commerce platform operating in China and Hong Kong. The platform sells a curated range of products — including groceries, personal care, fashion, electronics, and luxury goods — exclusively to paying members, who access discounts, early product launches, and personalized recommendations in exchange for a subscription fee. Tongda makes money through two streams: membership fees and product sales or commissions from brand partners. The company recently shifted from a pure service intermediary model to a direct operator model, where Tongda curates inventory, manages pricing, and oversees customer service — taking on more inventory and pricing risk in the process. The longer-term goal is to secure exclusive supply agreements directly with brand owners. The business is heavily concentrated: the top three brand partners accounted for roughly 89.6%, 88.8%, and 58.5% of net revenue in FY2023, FY2024, and the six months ended September 30, 2024, respectively, with the single largest partner representing around 66% of revenues in each of the two full fiscal years. Tongda targets middle-to-high income, digitally savvy consumers aged 25–55, acquiring members primarily through referral programs and digital marketing. Revenue growth depends on new member sign-ups, retention, average order value, and the quality of brand partnerships — particularly exclusive supply deals.