NYAE Group operates an online trading platform for collectibles and artwork, primarily serving retail traders in Hong Kong and China. NYAE does not buy or sell art directly — instead, it provides the infrastructure for collectors, artists, and dealers to list and trade physical items including stamps, coins, collectible cards, paintings, jade sculptures, and clay teapots. NYAE operates under a "whole piece" model, meaning it does not fractionally divide artworks into shares, which distinguishes it from other Chinese platforms that have faced regulatory scrutiny. NYAE's two main platforms are Fair Artwork Appraisal and Evaluation Center (Shenzhen) and Global Arts Exchange (HK). Traders open accounts, link a bank account, and trade through NYAE's proprietary software, which also provides market data, research tools, and customer service. NYAE handles storage through third-party warehouses and arranges physical delivery upon trade completion. NYAE generates revenue through three streams: marketing service fees (roughly 70% of FY24 revenue), where NYAE charges sellers contract-based fees to promote their items; transaction fees (roughly 25%), charged at approximately 0.15% to each side of a trade; and listing fees (roughly 5%), charged at 2.3%–5.3% of appraised value when an item is first listed. NYAE commenced operations in March 2024 and is incorporated in New York, operating through a VIE structure in China — meaning NYAE controls its Chinese entities through contracts rather than direct equity ownership, which introduces inherent legal and regulatory risk.
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