I Bella Perfect is a Malaysian aesthetic medicine company that operates three clinics under the "Bella Clinic" brand across Kuala Lumpur, Selangor, and Johor. The clinics offer non-invasive and minimally invasive cosmetic procedures — including Botox, filler injections, laser treatments, skin tightening, and body contouring — but do not perform surgical procedures. Customers are roughly 90% women seeking anti-aging, acne, and body sculpting treatments. All procedures are performed by licensed aesthetic physicians holding a Malaysian government LCP certification, which requires at least six years of post-degree professional experience. Aesthetic medical services account for roughly 96-97% of revenue, with customers either purchasing 12-month treatment packages upfront or paying per session. The remaining 3-4% of revenue comes from skincare products sold under the BELLASKINCARE brand, formulated by third-party manufacturers and sold at clinics and through e-commerce platforms. The upfront package model means I Bella collects cash before delivering services, creating deferred revenue on the balance sheet. The services business carries gross margins in the mid-60s, with staff costs and medical consumables as the primary cost drivers. The clinic model has a largely fixed cost base, so utilization and repeat customers — who represent roughly 30-40% of each clinic's base — are important to profitability. I Bella markets primarily through social media and key opinion leader partnerships. The company plans to expand from three to seven clinics within two years using IPO proceeds, though expansion is constrained by a nationwide shortage of LCP-certified physicians.