Living Homeopathy International is a Hong Kong-based retailer and wholesaler of homeopathic and alternative health products, operating under the "LIVING" brand. Founded in 1994, the company buys products from third-party manufacturers, brands them under the LIVING label, and sells them primarily to individual consumers in Hong Kong through its physical office in Kowloon. The core product line is healthcare products, which make up roughly 95% of revenue. Within that, proprietary homeopathic co-remedies — minimally processed plant-based supplements like LIVING Flax and LIVING Astaxanthin — account for the largest share. The company also sells traditional homeopathic remedies, flower remedies targeting emotional wellness, personal care products, and water filters. Living Homeopathy's primary sales and marketing engine is a mentor-mentee network: customers can join as mentees for a nominal fee, earn commissions by selling to others, and advance to mentor status for higher commissions. This MLM-adjacent structure drives most of the company's volume, but commissions represent the single largest operating expense. Gross margins on healthcare products run around 75–76%, reflecting the branded, non-commodity nature of the products. The business is asset-light, leasing its office and warehouse space and owning no manufacturing equipment. Living Homeopathy's stated growth strategy centers on expanding into mainland China through a Tmall Global storefront, which had not generated sales as of the prospectus date, and advocating for greater regulatory standardization of homeopathy in Hong Kong and mainland China.