Mercalot is a development-stage company that operates SafeDeal Connect, a mobile marketplace application available on iOS and Android. The platform connects buyers and sellers of services, such as graphic design, web development, translation, and digital marketing, as well as digital and physical goods, such as mobile apps, online courses, game accounts, and secondhand items. Mercalot focuses initially on the Spanish market, with plans to expand across Europe. The company is pre-revenue and pre-scale, operating with no employees beyond its two founders. Mercalot plans to generate revenue primarily through in-app advertising, including banner and pop-up ads. In the future, Mercalot intends to add monetization streams such as premium subscriptions for buyers and sellers, paid advertising campaigns for service providers, affiliate commissions, fees for access to user analytics, and paid transaction security consultations and insurance.