Rise Smart Group Holdings is a Hong Kong-based overseas education consultancy founded in 2006. The company helps Hong Kong students apply to secondary and higher education programs at overseas institutions, primarily in the UK and Australia, with growing presence in Canada, New Zealand, and the US. Rise Smart operates from a single office in Tsim Sha Tsui with a total of eight employees, including three education consultants who guide students through school selection, application preparation, visa paperwork, and post-enrollment support. The company also operates a subagent network — other consultancy firms and individuals who refer students to Rise Smart in exchange for a share of commission income — and offers ancillary tutoring and visa consultation services. Rise Smart's primary revenue source is commission income from overseas education providers, who pay Rise Smart a percentage of a successfully enrolled student's tuition fees. Consultation fees charged directly to students and tutoring income make up the remainder of revenue. The business is asset-light with fixed low headcount, which provides operating leverage as student placements grow. Rise Smart's growth strategy centers on acquisitions of other consultancies to expand its institution network, establishing regional offices in Canada or the US, investing in AI-driven tools for school recommendations and operations, and expanding its subagent referral network.