Eva Live is a small, early-stage digital advertising technology company that operates a demand-side platform (DSP) — software that lets advertisers and agencies automatically buy digital ad inventory across websites, apps, and other online channels. Eva Live's core product is the Eva Platform, an AI-driven system that uses machine learning to optimize ad placements and maximize conversion rates for clients. Eva Live also operates the Eva XML Platform, which buys traffic from sources like Google, Microsoft, Taboola, and Facebook and resells that traffic through XML search feeds, profiting from the spread between buying and selling prices. Eva Live's customers are primarily advertising agencies and brands in the U.S. and Canada, spanning media, financial services, and retail. Eva Live generates revenue primarily as a principal: it buys ad inventory directly from media sellers, repackages it, and sells it to clients, recognizing the client's total ad spend as revenue rather than just its margin. Eva Live can also act as an agent, earning a percentage fee on client ad spend. Revenue visibility is limited, as campaigns are governed by short-term insertion orders that clients can cancel with relatively little notice. Eva Live is a very early-stage business — as of its most recent annual report, it had just three employees and 17 customers, with its top three customers accounting for over 61% of revenue. Eva Live listed on Nasdaq in January 2026.