Skubbs is a small Singapore-based IT services firm that builds custom mobile and web applications for businesses. Founded in 2013, Skubbs serves customers primarily in Singapore across industries including healthcare, government, financial services, retail, and facilities management, claiming to have developed over 800 applications. Skubbs generates revenue through three mechanisms: project-based fees for designing and building custom apps (the largest revenue stream), recurring maintenance and support fees paid quarterly or annually after deployment, and platform advertising through Dee-Market, an online classifieds marketplace launched in 2022 that has generated negligible revenue. Because app development projects are discrete and non-recurring, revenue is lumpy and customer concentration is high. Skubbs also operates Dee-Market, which has a Web3 angle allowing users to connect via cryptocurrency wallets, though transactions settle outside the platform. Skubbs is asset-light — its primary costs are employee compensation for its team of roughly 20 in-house engineers split between Singapore and Malaysia, supplemented by third-party developers during peak demand. Gross margins are very high, though operating margins are much thinner once employee costs are included. Skubbs sells directly to businesses through referrals and its existing customer network. Growth plans include expanding into AI and automation, building out Dee-Market into a global marketplace, launching an IT training center, and pursuing M&A with a portion of IPO proceeds.