Zapp Electric Vehicles is a British EV company that designs and sells the i300, a high-performance electric step-through motorcycle built for urban commuters. The i300 is positioned as a hybrid of a scooter and a performance motorcycle — offering the maneuverability of the former with the acceleration specs of the latter. A key differentiator is the i300's two portable battery packs, each weighing 13 pounds, which charge via a standard wall socket in under an hour, removing dependency on dedicated charging infrastructure. Zapp targets two customer groups: riders in Asia and emerging markets trading up from lower-performance ICE scooters, and riders in Europe downsizing from larger motorcycles for urban practicality. Zapp sells direct-to-consumer via e-commerce, authorized resellers, and online affiliate partners, with delivery and after-sales service handled by franchised "Zappers" operating from branded vans — eliminating the need for dealerships. Revenue comes from i300 unit sales, augmented by personalization options and accessories, with ongoing service revenue from Zappers. Manufacturing is outsourced or run through compact micro-factories; Zapp's Bangkok facility can produce up to 21,500 units annually, with a contract manufacturer committed to scaling capacity to 300,000 units. Zapp is launching first in Thailand, with plans to expand into India, Southeast Asia, and Europe, where Low Emission Zone regulations in major cities create demand for electric two-wheelers.