Ispire designs, sells, and distributes vaping hardware for nicotine e-cigarettes and cannabis. The company does not produce e-liquids or cannabis oils, focusing entirely on hardware devices. Ispire's core nicotine business sells open-system and closed-system vaping products under the Aspire brand, alongside custom ODM and OEM hardware for third-party brands. Ispire distributes nicotine products outside the U.S. across Europe and Asia Pacific through a network of independent distributors who supply retail channels. In the cannabis market, Ispire designs custom ODM vaporizers for licensed cannabis brands in North America. Ispire generates revenue by selling hardware at a markup over procurement and manufacturing costs. To improve margins and support OEM and ODM expansion, Ispire is shifting its supply chain from third-party manufacturing in China to its own factory in Malaysia. Ispire's growth strategy focuses on scaling its Malaysian manufacturing operations, licensing its proprietary G-Mesh heating technology to tobacco companies, and developing point-of-use age-verification systems through its IKE Tech joint venture.