SunPower sells and installs residential solar energy systems to homeowners, new home builders, and small-to-medium-sized businesses. The company is headquartered in Orem, Utah and operates a platform model rather than a traditional vertically integrated installer: SunPower manages customer origination, system design, permitting, and project management, then fulfills installations through in-house teams and third-party builder partners. Sales flow through a large network of 1099 independent sales agents and an internal sales force totaling roughly 1,744 dealers across 45 states. Battery storage is a growing add-on product, with SunPower currently attaching batteries to roughly 14% of installs versus a ~50% industry average. SunPower operates through several units: Blue Raven Solar (core residential sales and installation), New Homes (bulk solar sales to home builders, the highest-margin segment), Sunder Energy (a pure sales organization acquired in September 2025 managing nearly 1,000 contractors), and recently acquired installers Ambia Energy and Cobalt Power Systems. Revenue is earned at installation completion. On a consolidated job where SunPower both sells and installs, the company targets gross margins of roughly 36-38%; when Sunder sells a job to a third-party installer, SunPower captures only the sales portion at a lower margin. Customer financing is handled entirely by third-party institutions, so SunPower carries no financing risk. Management targets roughly $400K+ in revenue per employee and a 10% operating margin, using lean headcount management as its primary profitability lever. SunPower's growth strategy centers on acquisitions, expanding battery attach rates, and routing more Sunder-sourced jobs to internal installation teams.
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