Eve Holding is a pre-revenue eVTOL (electric vertical take-off and landing) aircraft developer targeting the Urban Air Mobility market. Eve's core product is the E100, a lift-plus-cruise aircraft designed to carry a pilot and four passengers on short urban routes of up to ~60 miles. The E100 uses fixed rotors for vertical lift and a pusher propeller with fixed wings for horizontal cruise, a design Eve argues is simpler to certify and more reliable than tilt-rotor alternatives. Eve targets UAM operators — helicopter operators, lessors, and ridesharing platforms — selling aircraft directly to them rather than operating a fleet itself. Eve's business model has three pillars: eVTOL sales (list price ~$5M per aircraft), TechCare aftermarket services (maintenance, parts, and training for both Eve and third-party eVTOLs), and Vector, a software platform for urban air traffic management. Eve's most significant differentiator is its relationship with Embraer, its ~72% parent, which provides ~800 engineers, manufacturing infrastructure, flight test facilities, and royalty-free IP access under 15-year master service agreements. Eve plans to manufacture in Taubaté, Brazil, starting at 120 aircraft per year and scaling to 480. As of late 2025, Eve had a non-binding pre-order pipeline of ~2,700 aircraft from 28 customers, though all but one order remains non-binding. Eve does not expect to begin eVTOL deliveries before 2027 and is currently funded through equity raises, BNDES credit lines, and grants.