CXApp sells a cloud-based, mobile-first software platform that helps large enterprises manage the physical workplace experience for employees. The core use case is helping Fortune 1000 companies navigate hybrid and return-to-office work models — giving employees a single app to book desks and meeting rooms, navigate campuses, find colleagues, order food and amenities, and interact with workplace systems. The platform is white-labeled, meaning customers deploy it under their own brand. Customers span financial services, technology, media, healthcare, and consumer industries, primarily in the U.S. but deployed globally. CXApp sells directly to enterprises at the CIO and C-suite level through multi-year SaaS contracts. The platform has three core components: CXAI Apps (the employee-facing mobile and web interface), CXAI BTS (the backend admin layer for IT and facilities teams), and CXAI VU (an analytics module with AI-powered dashboards). CXApp has also been rolling out agentic AI functionality, allowing employees to complete multi-step workplace tasks through natural language commands. Revenue is nearly entirely recurring SaaS subscription fees, with gross margins around 89%. CXApp's growth strategy centers on expanding within its existing customer base — customers typically start on a few campuses and modules, and CXApp works to expand them to additional sites and products — while also signing new enterprise logos. The company is early-stage and currently unprofitable at the operating level.