MEDIROM Healthcare Technologies operates and franchises relaxation salons in Japan under its core Re.Ra.Ku® brand, targeting employed women seeking stress relief, pain management, and general wellness. Salons offer therapeutic bodywork — including stretch therapy, reflexology, and posture alignment — and are located primarily in train stations, shopping malls, and high-traffic streets across the Tokyo metro area. As of year-end 2024, MEDIROM operated 308 salons system-wide across three ownership structures: company-owned, franchised, and investor-owned but MEDIROM-managed. Revenue from directly-operated salons, salon sales to investors, and franchise royalties collectively make up roughly 90% of total revenue. Franchisees pay upfront fees plus monthly royalties of 6–8% of revenue. Under MEDIROM's asset-light model, the company sells owned salons to third-party investors, then earns performance-based management fees, recycling capital for new openings. MEDIROM also operates ZACC, a premium hair salon brand with four locations in upscale Tokyo neighborhoods, where revenue is driven by stylist retention and repeat customers. A small but growing Digital Preventative Healthcare segment offers the Lav® app for Japan's government health guidance program, the MOTHER Bracelet® wearable, and the REMONY® monitoring platform for institutional clients. MEDIROM's stated growth targets include reaching 500 system-wide salons by 2028 and eventually 1,000, through organic openings, acquisitions, and continued market consolidation.