Charlotte's Web makes hemp-derived CBD wellness products, including oil tinctures, gummies, capsules, topical creams, and pet products, targeting sleep support, stress relief, pain management, and general wellness. Charlotte's Web sells primarily through its own DTC e-commerce website — its highest-margin channel — as well as through Amazon, TikTok Shop, and retail stores. A third channel serves healthcare practitioners like chiropractors and physical therapists under the CBD Clinic and CBD Medic brands. Beyond core CBD, Charlotte's Web has expanded into minor cannabinoid products (CBN sleep gummies, CBG focus gummies), a low-dose hemp-derived Delta-9 THC gummy line called Brightside, and hemp-free functional mushroom gummies sold at Walmart, Amazon, and DTC. Charlotte's Web is substantially vertically integrated, controlling hemp genetics, contract farming, extraction, and most manufacturing, and is actively transitioning gummy and topical production in-house to reduce costs. Margin drivers include DTC channel mix, manufacturing insourcing, subscription penetration, and higher-priced innovation products. Charlotte's Web also holds a stake in DeFloria, a joint venture with AJNA BioSciences and British American Tobacco pursuing FDA approval for a hemp botanical drug targeting autism-related symptoms — Charlotte's Web would hold exclusive manufacturing rights if approved, though this is a long-term option, not a current revenue contributor.