Stryve makes air-dried beef snacks — a product distinct from conventional beef jerky. Rather than cooking meat at high heat, Stryve air-dries whole muscle beef with spices, a process borrowed from South African biltong and Latin American carne seca traditions. The result is a shelf-stable snack with higher protein density than traditional jerky, and no sugar, preservatives, MSG, gluten, or nitrates. Products include sliced biltong, beef sticks, charcuterie-style slabs, and carne seca strips, sold under the Stryve, Kalahari, Vacadillos, and Braaitime brands. Stryve targets fitness-focused, keto/paleo, and clean-label consumers. Stryve sells through retail (Walmart and McLane together represented about a third of FY23 net sales) and DTC e-commerce via Stryve.com and Amazon, though DTC has been deliberately de-emphasized in favor of retail. Stryve also makes private label air-dried snacks for retailers like Aldi and sells air-dried pet treats. Stryve is vertically integrated, manufacturing everything at its own USDA-certified facility in Madill, Oklahoma — the only large-scale USDA-certified air-dried meat facility in the U.S. This creates a meaningful barrier to entry, as USDA regulations restrict imports of uncooked meats. The cost structure is heavily fixed, so profitability depends on volume; management targets high-30% to low-40% gross margins at full utilization. Growth strategy centers on expanding retail distribution points, a packaging overhaul, and leveraging excess capacity through private label and co-manufacturing to absorb overhead.