The company is a holding company that operates four distinct businesses across enterprise artificial intelligence services, digital advertising, technology licensing, and cross-border e-commerce. Through its subsidiary Rafael AI, the company provides end-to-end AI services, managing data ingestion, model training, deployment, and optimization for clients in specialized industries like healthcare, industrial manufacturing, and autonomous driving. Rafael AI generates revenue through project-based and ongoing service contracts. Through its subsidiary YYEM, the company acts as a digital advertising intermediary, placing performance marketing campaigns on platforms including Google, TikTok, and Meta for entertainment, gaming, and fintech clients. YYEM also licenses proprietary matchmaking and online dating intellectual property to third-party operators for fixed royalties. Through its subsidiary Best Life, the company distributes international and Japanese consumer products through e-commerce marketplaces and retail stores across Asian and Western markets. The company operates as a conglomerate, expanding by acquiring and managing unrelated operating subsidiaries across international markets.