Inspired Entertainment is a B2B gaming technology company that supplies content, software platforms, and hardware terminals to licensed gambling operators — bookmakers, online casinos, lotteries, and pub chains. Inspired does not operate consumer-facing venues; instead, it powers the games and platforms that operators offer to their players. The company operates four segments: Gaming (server-based terminals in betting shops and casinos, primarily in the UK and Greece), Interactive (online casino games licensed to operators globally), Virtual Sports (computer-simulated sporting events for wagering), and Leisure (terminals in UK pubs, bingo halls, and motorway service areas). Inspired's dominant revenue model is participation-based, where Inspired earns a share of the gambling revenue generated by its content or terminals rather than charging flat fees, with roughly 92% of revenue recurring. Key Interactive customers include Flutter, Entain, bet365, DraftKings, and FanDuel; Inspired distributes its online games to over 500 websites via its Virgo remote gaming server. Management is actively shifting the business mix toward higher-margin digital segments — Interactive and Virtual Sports — which require far less capital than physical terminal operations. Inspired is also expanding in North America, where iGaming legalization is gradually broadening the addressable market. Following the sale of its holiday parks business and restructuring of its pubs operations, management is targeting meaningful headcount reductions and margin expansion.