Oportun is a consumer lender focused on Americans with limited or no credit history who are typically declined by mainstream banks and credit unions. Its core product is small-dollar personal loans — both unsecured and secured by a vehicle — designed to help borrowers cover urgent expenses like car repairs or medical bills. Unsecured personal loans are the primary revenue driver, ranging from $300 to $10,000 over 12 to 54 months, with APRs capped at 36%. Secured personal loans (collateralized by a vehicle) are a growing priority due to structurally lower credit losses. Oportun reaches borrowers through a mobile app, website, telesales, 126 retail locations, and third-party lead generation partnerships with companies like Western Union and DolEx. Oportun makes money on net interest income and origination fees from its loan portfolio, and funds loans primarily through asset-backed securitizations and warehouse credit facilities. Because most borrowers lack traditional credit files, Oportun relies on proprietary machine learning models that ingest alternative data — bank transactions, public records — to underwrite 100% of applicants, which the company views as a core competitive advantage. Oportun's growth strategy focuses on improving credit quality, expanding secured personal loans into more states, and growing originations through marketing and new store openings.