Volaris is a Mexican ultra-low-cost carrier (ULCC) that sells cheap airline tickets to price-sensitive travelers, primarily on domestic Mexican routes and between Mexico and the U.S. Volaris targets VFR (visiting friends and relatives) travelers, leisure travelers, and cost-conscious business travelers, with VFR traffic — families crossing the border to visit relatives — being the largest segment. Volaris operates a point-to-point network across 44 Mexican cities, 22 U.S. cities, and select Central American destinations, with a fleet of 155 Airbus A320-family aircraft. Volaris makes money two ways: intentionally low base fares designed to stimulate demand, and ancillary fees charged separately for baggage, seat selection, onboard food, and other add-ons. Ancillary revenue accounted for roughly 56% of total operating revenues in 2025, with an average ancillary revenue per passenger of U.S. $54.96. Volaris keeps costs low through a single-fleet strategy, high aircraft utilization, high-density seating, and a direct sales model (~80% of tickets sold through its own website and app). A current headwind is engine issues on its A320neo/A321neo aircraft, which had roughly 23% of the fleet grounded as of Q4 2025, though Volaris expects this to normalize by end of 2027. In December 2025, Volaris announced a proposed merger with domestic rival Viva Aerobus, which would create a combined entity controlling over 70% of the Mexican domestic market.