Broadridge provides the technology infrastructure for investor communications and financial market operations. The company operates through two segments: Investor Communication Solutions and Global Technology and Operations. Broadridge acts as a central intermediary in the proxy voting process, distributing materials to shareholders who hold securities through banks or broker-dealers, collecting their votes, and reporting results back to issuers. On the capital markets side, Broadridge provides technology for the entire trade lifecycle, including execution, clearing, settlement, and record-keeping for various asset classes. The company sells primarily to financial institutions under long-term, recurring contracts. Its business model relies on a mutualized platform that spreads technology costs across its client base, with fees driven by the number of investor positions and trade volumes. Broadridge's growth strategy emphasizes expanding shareholder engagement tools, such as its voting choice solutions, and developing tokenization platforms like its Distributed Ledger Repo for automated transactions. The company also integrates artificial intelligence to enhance operational productivity and provide data-driven analytics to asset managers and wealth advisors.