Kidoz is a digital advertising technology company focused on mobile advertising in privacy-regulated environments. Kidoz operates two platforms: the Kidoz Safe Ad Platform, which serves ads within children's mobile apps (targeting users under 13), and Prado, a newer platform targeting users over 13 that operates as an SSP, DSP, and ad exchange for programmatic campaigns across premium mobile apps. The core Kidoz platform works by having app developers (publishers) embed a proprietary SDK into their apps, giving Kidoz direct, controlled access to ad inventory. Advertisers — primarily large consumer brands and agencies — pay to run campaigns through this inventory, and Kidoz earns revenue on the spread between what advertisers pay and what publishers receive. The platform is built to comply with COPPA, GDPR-K, and other child privacy laws, delivering ads without personal data tracking. Kidoz runs campaigns across 60+ countries and sells primarily through agency partnerships and direct brand relationships. Kidoz's contextual targeting engine, Kite IQ, enables audience targeting without relying on user-level identifiers — a positioning the company argues becomes more valuable as third-party cookies and device identifiers become less available. Growth is focused on expanding Prado into the broader mobile programmatic market and building direct relationships with premium global brands in mobile gaming environments.