Synchronoss Technologies makes a white-label personal cloud storage platform, called Synchronoss Personal Cloud, which it licenses to large telecom carriers and mobile insurance providers. Carriers offer the product to their subscribers under their own brand as a value-added service bundled with mobile plans or sold as a standalone subscription. Subscribers use the platform to back up, sync, and manage digital content across devices. Synchronoss sells exclusively on a B2B basis through a direct sales force, with AT&T, Verizon, and SoftBank representing the large majority of revenue. The company operates globally across North America, EMEA, and APAC. Synchronoss earns revenue primarily through recurring subscription fees tied to active subscriber counts, with recurring revenue representing over 90% of total revenue. Key revenue drivers are subscriber count and average revenue per user, which Synchronoss supports through tiered service plans ranging from basic to premium, including AI-enhanced features. Long-term contracts with Verizon (through 2030), SoftBank (through 2028), and AT&T (through 2027) provide revenue visibility. The cost structure is primarily platform infrastructure and employee costs; auto-scaling technology has reduced infrastructure costs and driven adjusted gross margins to approximately 78-79%. Synchronoss's growth strategy focuses on deepening penetration within existing carrier customers, adding new carrier relationships, and expanding addressable markets through Capsyl — a new Synchronoss-branded cloud product targeting smaller carriers that cannot justify the integration investment required for the full white-label platform.