BRF is one of the largest protein food companies in the world, producing and selling poultry and pork products from Brazil to domestic and international markets. BRF operates a fully vertically integrated supply chain, from breeding and raising animals through slaughtering, processing, and distribution. Its core products split into two categories: in-natura products (whole and cut frozen chicken, pork, and turkey), which are commodity-priced and sold primarily to export markets; and processed products (sausages, frozen ready meals, nuggets, marinated chicken, and spreads), which carry higher margins and are sold primarily in Brazil. BRF's most important brands are Sadia and Perdigão in Brazil, Sadia in the GCC, and Banvit in Türkiye. BRF operates through three segments: Brazil (~47% of net sales), International (~48%), and Other (~6%, covering pet food and ingredients). The international segment is anchored by Halal markets in the GCC and Türkiye, where BRF runs its own distribution and manufacturing. Profitability in in-natura products depends heavily on grain costs, the BRL/USD rate, and global supply/demand; processed products are more stable, backed by brand strength. BRF's growth strategy focuses on two pillars: shifting mix toward higher-margin processed products (both domestically and internationally), and expanding its manufacturing footprint in the Middle East and Asia, including a new processed products factory in Jeddah and a food processing facility acquired in China in 2025.
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