TransAct designs and sells thermal printing hardware and software for food service operators and casino/gaming venues. The company's core growth business is the BOHA! platform — a purpose-built touchscreen terminal with integrated thermal printing that helps restaurants, convenience stores, healthcare food service, and other operators manage back-of-house operations, primarily by printing food rotation, grab-and-go, and nutritional labels. Customers can also subscribe to cloud-based SaaS applications for temperature monitoring, checklists, and task management. TransAct sells BOHA! directly to end users and pursues a "land and expand" model, securing initial deployments with large operators and expanding across locations and software modules over time. The installed base of roughly 14,000 BOHA! Terminals drives recurring revenue from software subscriptions, label consumables, and service contracts; TransAct tracks ARPU as a key metric. In casino/gaming, TransAct sells thermal printers embedded in slot machines and VLTs, plus EPICENTRAL, a SaaS platform that prints promotional coupons at slot machines in real time. TransAct also makes the Epic TR80, targeting sports betting and charitable gaming markets. Manufacturing is outsourced to a contract manufacturer in Thailand. TransAct recently acquired a perpetual license to the BOHA! source code, which is expected to eliminate third-party royalties and give TransAct full control over software development and hosting.
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