Coffee Holding is a small, integrated wholesale coffee roaster and dealer based in Staten Island, New York. The company operates across three product lines: wholesale green coffee, private label coffee, and branded coffee. In wholesale green coffee, Coffee Holding imports unroasted beans from origins including Colombia, Brazil, Kenya, and Indonesia, and sells them to roasters and coffee shop operators, carrying over 90 specialty varieties. In private label, Coffee Holding roasts, blends, and packages coffee under customers' own brand names, primarily for supermarkets and retailers. In branded coffee, Coffee Holding sells under eight proprietary and licensed brands targeting specific niches — key brands include Café Caribe and Café Supremo (Latin consumers), S&W (upscale canned coffee, licensed from Del Monte), Harmony Bay (flavored, Northeast-focused), and Don Manuel (100% Colombian). The core driver of profitability is the spread between green coffee bean costs and customer pricing. Coffee is a commodity with volatile pricing, and Coffee Holding uses futures and options contracts to partially hedge this exposure. Wholesale green coffee is capital-light; private label is volume-driven with thinner margins; branded coffee offers the most margin differentiation potential but is regional and niche. In late 2024, Coffee Holding acquired Empire Coffee's assets for $800K, adding a roasting and packing facility in Port Chester, New York. Coffee Holding also sells tabletop coffee roasting equipment through its Sonofresco subsidiary, though this is a minor part of the business.
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